Companies that embraces Account Based Marketing (ABM) is increasing as we speak. More and more B2B marketers work even closer with their sales team to identify and create specific and custom messages for specific accounts. What Account Based Marketing has help account managers to do is simply to improve the precision. You can compare Account […]

As the old ways of marketing still tries to catchup with internet it finds itself loosing piece by piece, as we all know by now internet is the king of the hill when it comes to marketing. Everyone that is searching information or in it to buy is using internet. Magazines and newspaper is less […]